Why was mySOLULU Created

mySOLULU wasn’t born in an office full of spreadsheets — it started in the mind of someone with one weakness:

he couldn’t say “no” when someone needed help.

Ivo, our founder, lent, advised, and connected people. There was a lot of joy in it, but also frustration — when the energy scattered and the help never reached where it was meant to.

That’s when the idea arose that the world of giving needed something new.

That charity doesn’t have to be heavy and serious, filled with empty words and complicated processes. That there should be no silence between those who want to help and those who need it.

We wanted to break that silence.

Not by doing charity “for show,” but by bringing it back to people — with humanity, understanding, and openness. Helping should be natural. It shouldn’t hurt, it shouldn’t intimidate, and it shouldn’t be reserved for a chosen few.

That’s why mySOLULU is a crossroads of help — a place where companies, non-profits, and individuals meet.

Where business connects with goodness.
Where helping isn’t an obligation, but a joy.

We were born out of the belief that goodness can have drive, a pinch of humor, and a dose of courage. That charity can be bold, playful — even a little bit punk.

And that no one who decides to lend a helping hand should ever have to do it alone.

What We Stand On

  • PARTNERSHIP. We believe that good things happen when the energy of companies, non-profits, and individuals comes together.
  • HUMANITY. We are built on empathy, respect, and real stories.
  • EFFECTIVENESS. Every helping hand should have a clear and measurable impact.
  • COURAGE. We’re not afraid to explore new paths, break barriers, and do things differently.
  • JOY. Helping doesn’t have to be heavy or sad. We believe in energy, humor, and the power of a positive experience.

VALUES &VISION

We guide those who are searching for their path. And we stand behind those who show the way to others.

Because we believe that true help is never a solo run — it’s a relay, where partners pass hope from one hand to another.

Where We Help

We help those who help others. People and organizations who aren’t afraid to roll up their sleeves and take action where others simply shrug.

We stand behind projects that make a real difference — from children’s homes and shelters to mental health support, hospices, and educational programs. We work with organizations such as Klokánek, Zkruhu, and the St. Teresa Shelter.

We’re not a one-way charity.

We’re not driven by pity, but by action — by concrete help that changes everyday lives, not just statistics on a spreadsheet.

Our Mission

Our mission is to connect people who want to leave a mark.To help where the system falls short. And to remind everyone that light is never lost — it just sometimes needs a little help to shine again.

DELULU IS NOT THE SOLULU | DELUSION IS NOT THE SOLUTION |